About Us


We are a leading optical and ornithological centre.

Focus Optics Ltd has been established since 1981. We specialise in good quality optical equipment from top manufacturers, suiting all pockets. We pride ourselves in offering knowlegeable, impartial advice and information in a friendly relaxed style. We hold a huge range of products in stock for you to examine and test. Part-exchange purchasing is considered and our ‘used’ range of instruments is checked and guaranteed by us. We offer a repair service: in-house or carried out by the manufacturer.

Our showrooms are set in our own nature reserve, which includes a large pool in front of the optical showroom with feeding stations that attract a wide variety of birds.


Our Nature Reserve

Our species list is expanding all the time (currently numbers 86) and includes some rarities.

Woodland and open wildflower meadow areas are also present to attract other species.

Due to our elevated position, we are on many migration routes.

The ‘Willow’ Ornithology Centre

The ‘Willow’ Ornithology Centre can equip you completely for all of your outdoor and country needs: head to toe protection against the elements, books for pleasure and education on natural history subjects, bird food and feeders to bring the birds to you and to support them in difficult times.

You will see things differently when you visit us here on our reserve. We have a policy of: NO PRESSURE – JUST PLEASURE, take your time, relax and see what your chosen product can really do. We carry one of the largest ranges of optical instruments in the United Kingdom and customers visit us from all over the world to buy from us.

Come and talk birding, binoculars or telescopes to our friendly and cheerful staff. For more information, just move your mouse over the legends at the top of any of the pages.